How to Manage Several Facebook Pages With a Team Without Sharing a Password

Who should manage a Facebook Page, and how? #

Each person should use their own Facebook account and be given access to the Page. Nobody should share a login. Meta's Terms of Service (effective 1 January 2025, read 3 October 2026) tell people not to share their password or give others access to their account, and they bar requesting or collecting other people's usernames or passwords. Facebook's Help Center describes Pages as being for businesses, brands, organisations and public figures, and people with Facebook access switch into a Page from their own profile. A browser profile can keep each person's browsing data apart, but it grants no access to a Page; only Facebook's access list does.

Profile, Page, business tools: which is which? #

Page access: who can do what? #

To see who has access on a computer:

1. Log in to Facebook and click your profile photo at the top right.
2. Click See all profiles and select the Page you want to switch into.
3. Click the Page's profile picture at the top right, then Settings and privacy, then Settings.
4. Click Page setup, then Page access.

Facebook says you need Facebook access with full control to add, edit or remove someone's access, and that you must switch into the Page to manage it. Its article on giving, editing or removing Page access has the current steps for each action.

Agencies and clients: who owns what? #

Meta's developer documentation (Business Management APIs, version 26.0, read 3 October 2026) says you can only grant access to an asset if your business owns it, and that you cannot grant access to an asset for which you only hold the agency role. So the client's business should own the Page and ad accounts, and the agency should be given access that it cannot hand on. Meta's Business Help Center has separate articles on adding people to a business portfolio and on giving a partner access to business assets; follow them for the current steps. The wider checklist is in how agencies manage client ad accounts.

Ownership matters for another reason. Facebook's Account Integrity standard (updated May 2026) says it may restrict or disable accounts, Pages, groups and business assets, including Business Managers and ad accounts, that are owned by the same person or entity as a disabled account. Keeping brand assets under the business's own ownership means one person's account problem need not become the brand's. Separately, the Pages, Groups and Events Policies say that when Facebook removes a Page for violating its policies, the admins are not permitted to create new Pages on the same or a similar subject. Rules for personal accounts are in Facebook's rules for multiple accounts.

What security should everyone with access use? #

• Two-factor authentication. Each person turns it on for their own account. Facebook says it then asks for a login code or approval from a browser or device it does not recognise, and it offers a security key, an authentication app or text messages.
• Advanced Protection. Facebook says accounts connected to businesses that advertise with Meta, such as Page admin accounts or accounts added to a business portfolio, face a higher risk of phishing and compromise. The programme requires stronger login methods, and some accounts are required to turn it on, including accounts added to business portfolios that advertise with Meta. On a computer: profile picture, Settings and privacy, Accounts Center or Meta Account, Password and security, Advanced Protection, then follow the steps and Fix now.
• Know what a takeover looks like. Facebook's Page recovery page says that someone who steals a password can log in to a personal account, add themselves to the Page and remove other people's access.

How do you off-board someone, and what if a Page is lost? #

1. Switch into the Page, open Page access and remove the person. You need full control to do it.
2. Check that someone still holds Facebook access with full control. Facebook says a Page is deactivated automatically if nobody does, and a Page can only be reactivated from a personal profile, not from the Page's business settings. Keep two people at full control so that one departure does not leave the Page without anyone at that level.
3. If the Page sits in a business portfolio, use the Business Help Center article on removing someone's access to a Page there.
4. Before a hand-over, someone with full control can download a copy of the Page on a computer: switch into the Page, open Settings and privacy, Settings, then Download your information, choose the file options and request the download.
5. If the Page was taken over, submit Facebook's Page recovery form. Facebook says it will update you by email and aims to reply within a day, though some reviews may take longer. Afterwards, review the Page and business portfolio for changes you do not recognise.

More in the Facebook guides.

Where ADSSPEED fits #

Each person still signs in with their own Facebook account. ADSSPEED is a desktop app for Windows and macOS that manages many browser profiles, so each person's or client's environment can sit in its own profile with its own cookies, local data and browser settings, and sessions do not sign each other out. Profiles can be opened, stopped and organised in bulk, proxies can be assigned in bulk, and profile data stays on your own computer. Access to a Page is still set in Facebook. Use ADSSPEED only for accounts you own or are authorised to manage. ADSSPEED is not affiliated with Facebook.